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Contact us – ASC North America
Athena Davis
Marketing Manager, North America
p. +1 (760) 214-1301
Athena’s experience blends nearly two decades of nonprofit work with food-beverage marketing. After graduating from Boston University with a communications degree (while slinging seafood on the side), Athena leaned into her love for animals and environmental ethics. She first grew her career in the fields of animal welfare and social services, managing everything from operations and PR to fundraising and foster kittens.
She eventually took a leap of faith to pursue another passion – wine and food. Athena served as hospitality director of a Certified Green vineyard operation, creating a community and sustainability-driven marketing department for the award-winning brand in California’s wine country.
Athena is dedicated to developing content and strategy that helps people connect more deeply with their food and its impacts. When she isn’t dreaming up campaigns or making new connections, Athena can be found in the garden with her dogs, cats and chickens, exploring the outdoors, and cooking lots of certified seafood. Her favorite place to be? The beach.
Kathleen McDavitt
Senior Program Manager, North America
p. +1 (760) 846-2575
e. kathleen.mcdavitt@asc-aqua.org
Kathleen leads ASC’s strategic initiative to develop and execute aquaculture sustainability projects with major retailers and brands in North America. These projects aim to reduce environmental impacts, improve human welfare, and increase transparency and accountability in the farmed seafood industry beyond what certification currently provides.
Her role also includes collaborating with ASC’s global team to advance critical technical projects, such as TraceASC, and ensure their successful implementation and market adoption. Additionally, Kathleen is responsible for building relationships with NGOs to strengthen support for ASC’s mission in the marketplace.
Kathleen joined ASC in 2019 with eight years of professional experience, five of which were facilitating business leadership in sustainable seafood. Kathleen led sustainability and human rights partnerships with U.S. retailers and suppliers, while providing expertise and strategic direction for global tuna sustainability initiatives via the International Seafood Sustainability Foundation’s environmental stakeholder committee.
Kathleen holds a Master of Advanced Studies in Marine Biodiversity and Conservation from Scripps Institution of Oceanography, and Bachelor of Arts in Environmental Studies from the University of California, Santa Cruz.
Aaron Flamini
Senior Market Development Manager, North America
p. +1 (215)-901-8181
Aaron has spent the past decades in management roles with numerous specialty food brands. Beginning with 10 years in New York with, then start-up, Vitaminwater, later 8 years creating and establishing the North American market for Italian luxury chocolate maker, Amedei Toscana, and finally with the historic Italian mineral water brand, Ferrarelle, his experiences fueled his desire to move to the NGO side of the food industry. While Aaron is new to aquaculture, his industry retail knowledge makes him well-equipped to help establish the ASC label within the American arena.
Aaron also brings an advanced knowledge of the culinary world, having worked with noteworthy chefs, artisans, distributors, and importers both abroad & in North America. He has a passion for the highest quality food, traditional methods of processing, and ethical & transparent sourcing. After 20 years of experiencing varying degrees of sustainable practices, Aaron is motivated is to influence the American marketplace to implement higher seafood standards.
Aaron holds a Business/Marketing degree from the University of Delaware. When he is not pursuing his passion of traveling, you can find Aaron at his home in New Jersey with his wife, son, and dog, Oscar.
Meghan Russell
Senior Market Development Manager, North America
p. +1 (727) 373-8050
e. meghan.russell@asc-aqua.org
A connected and passionate advocate for sustainable seafood, Meghan has focused her career on strategic sales and marketing campaigns for certified aquaculture and wild fisheries – all with an emphasis on traceability. Her goal is to help move the needle in setting trends, educating consumers and influencing sourcing and sales towards responsible practices one plate at a time.
Meghan has ten plus years’ experience in seafood sales and marketing, including working for some of the most progressive aquaculture operations in the world, bring with her a unique industry expertise, key relationship-building and passion for change.
As a Florida native, Meghan identifies as a mermaid in her personal life. With residence on the Gulf of Mexico, she enjoys the bright and salty beach life. On the days she is not swimming or sunbathing, you might find her making art or enjoying a round of disc golf.
Living down the street from her alma matter, Eckerd College where she graduated with a Bachelor of Arts degree, Meghan hopes to inspire others to join the wonderful world of sustainable seafood. Outside of the fish business, Meghan has ambitions to help young women both professionally and personally as an advocate for women’s health and safety.
Erica Tardiff
Market Development Manager, North America
p. +1 (315) 412-6268
Erica entered the aquaculture world over five years ago, co-founding a sustainable feed company that makes aquafeeds out of invasive carp, stemming from research she completed during graduate school. Her most recent position was doing business development for seafood at Fair Trade USA. Erica earned an MBA in Global, Social and Sustainable Enterprise from Colorado State University, where she focused her research on sustainability solutions in the seafood industry. She also holds a B.Sc. from SUNY College of Environmental Science and Forestry in Environmental Biology.
Erica has a dedication to working for companies that “do good”- working toward a more sustainable and equitable future. Working at ASC is the perfect place because of the mission, but also because it blends business activity and science knowledge.
Erica resides next to the Rocky Mountains in Colorado and enjoys fly fishing and camping with her dogs.
Caroline Muehlbronner
Marketing Coordinator, North America
p. +1 (215) 280-4408
e. caroline.muehlbronner@asc-aqua.org
Caroline graduated from Temple University with a degree in Environmental Studies and Media Studies & Production. She is passionate about ethical and sustainable practices and how those discourses align with community outreach and public messaging.
Caroline gained experience working within these fields specifically while interning for the Tropical Science Center in Costa Rica. From there, she was pulled to work for a local environmental conservation organization close to her hometown outside of Philadelphia. There, she developed campaigns, events, and was able to see how her messaging reached people locally.
After almost three years, Caroline was ready for a new challenge and began her role as ASC’s U.S-based Marketing Coordinator. Caroline is eager to dive into the seafood world and help spread the word of responsibly raised seafood to markets across North America. Outside of work, Caroline enjoys exploring outside, doodling, and live music. But most importantly, she just loves a good conversation.
